Friday, November 28, 2008

Samsung and Hugo Boss JV handset

houses of Fashion are still fighting their way into the mobile industry and the latest to make its break after big names like Giorgio Armani with Samsung and Prada with LG, is Hugo Boss who’s also gone with Samsung. Of course the handset's designs don’t seem be getting any more interesting than they initially were. A few edges trimmed here a slightly larger display there, a few buttons rearranged and voila, a brand new handset that doesn’t look too different form the last.


According to reports, Samsung hasn’t even gone with a new design; instead Hugo Boss has simply opted for a variant of the for their flagship model. The handset will come equipped with a 2.8-inch TFT touch screen display, 3G connectivity, Bluetooth with a customized headset an accessory, and a 5 megapixel auto focus camera. The interface is apparently going to be customized for Hugo Boss as well.


And keeping in tune with the pretend that the world is not really undergoing a recession, the handset is due to hit shelves in Europe through the company’s official outlets this December for the price of Rs. 30,255. Hey if you got it… flaunt it right.

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